Facebook changed its logo. Can you see the difference?

You might have noticed a subtle change in the Facebook logo recently and your eyes aren't deceiving you. The social media giant has updated its logo with a few subtle tweaks.

The new logo is a simple lowercase “f” in a custom typeface which has a stubbier look. It's also in a darker blue color than the previous one.

Facebook has also updated its wordmark, which is the text-only version of its logo. The new wordmark is basically the same as the old one but now features a similarly darker blue color to its icon.

In Meta's blog post, they say this redesign is meant to create a consistent treatment to improve its overall legibility across all platforms.

“The goal of our work was to expand upon our foundation and create the defining mark of our brand that anchors the identity system across Facebook. We wanted to ensure that the refreshed logo felt familiar, yet dynamic, polished and elegant in execution. These subtle, but significant changes allowed us to achieve optical balance with a sense of forward movement.” - Dave N., Director of Design, Facebook

With this change, Meta may have more changes planned for their overall branding across their different platforms and we're definitely keeping an eye out on this.